top of page
Laurent VAN HUFFEL_066-Edt_J1.jpg

I am the founder and President of CRO For Scale. My goal is to help business owners and CEOs of small and medium-sized B2B businesses overcome the challenges they face in growing their businesses.

​

I am passionate about building and developing high-performing sales organizations and have a 25+ year demonstrated history of driving growth and profitability for both emerging growth companies and publicly traded institutions in North America and Europe. You can check my career highlight on LinkedIn here(*):       

​

Below are the foundational values that define how I work:

​

​

​

​

​

​

​

​

​

​

​

​

​

CRO For Scale's logo, About Me
  • LinkedIn
My foundational values

​

Laurent Van Huffel

President and Founder

CRO For Scale

lvanhuffel@croforscale.com

(*)

  • Launched a European start-up in the US we took public reaching a market cap of $550M.

  • During my last tenure, as VP Sales of a $350M organization, made President’s Club 7 out of 8 years. My BU was ranked #1 worldwide 4 times. x6 booking revenue. 3x broke the world record for largest deal signed.

​

I am an Executive Member of Pavilion -a network of 10,000+ professional CROs and CMOs across the globe and all industries.

bottom of page